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SurveyMonkey features: tier-by-tier list (2026)

What SurveyMonkey does

Team-oriented survey platform priced per user per month with yearly response caps and overage charges per extra response.

Last verified: 2026-05-27 51 features tracked 7 categories See SurveyMonkey pricing →

Core capabilities (33)

Each plan has a limited number of responses as indicated

Each plan has a limited number of responses as indicated. Free users must upgrade to view responses in excess of the response limit.

Source · core

For paid plans, users will be invoiced up

For paid plans, users will be invoiced up to €0.10 or equivalent for each response over their response limit.

Source · core

Set a custom URL ending to make your

Set a custom URL ending to make your survey link more relevant to your topic, brand, and respondents.

Source · core

Get a fully customized URL for your surveys

Get a fully customized URL for your surveys for a seamlessly branded experience.

Source · core

Turn any device into a survey-taking station with

Turn any device into a survey-taking station with the SurveyMonkey Anywhere app.

Source · core

Kiosk mode comes with an inactivity timer and

Kiosk mode comes with an inactivity timer and passcode lock for your convenience and security.

Source · core

MaxDiff requires either a SurveyMonkey Audience purchase or

MaxDiff requires either a SurveyMonkey Audience purchase or web link collector on a paid plan (Advantage and up).

Source · core

Ad Testing requires either a SurveyMonkey Audience purchase

Ad Testing requires either a SurveyMonkey Audience purchase or web link collector on a paid plan.

Source · core

Message and Claims Testing requires either a SurveyMonkey

Message and Claims Testing requires either a SurveyMonkey Audience purchase or web link collector on a paid plan.

Source · core

Quickly test and prioritize early-stage product or creative

Quickly test and prioritize early-stage product or creative ideas with your target audience.

Source · core

Usage and Attitudes requires either a SurveyMonkey Audience

Usage and Attitudes requires either a SurveyMonkey Audience purchase or web link collector on a paid plan.

Source · core

Understand which product and service names resonate best

Understand which product and service names resonate best with your target audience.

Source · core

Logo Design Testing requires either a SurveyMonkey Audience

Logo Design Testing requires either a SurveyMonkey Audience purchase or web link collector on a paid plan.

Source · core

Analysts have limited access, ideal for contributors who

Analysts have limited access, ideal for contributors who only need to review results or leave comments.

Source · core

Online forms

Gather all the information you need from registrations, applications, payments, and more.

Source · core

Market research

Keep pace with your target audience and industry with easy-to-use market research solutions.

Source · core

Decipher data like a pro

Make data-driven decisions faster with sentiment analysis, industry benchmarks, and other analysis tools .

Source · core

As your business grows, SurveyMonkey keeps up

As your business grows, SurveyMonkey keeps up. We offer flexible admin controls, enterprise integrations, collaboration features, and the data protection that large, global organizations need.

Source · core integrations

Private equity investment and expansion (2009-2015)

[ edit ] In 2009, Spectrum Equity and Bain Capital acquired a majority stake in the company. [ 20 ] During this time, Dave Goldberg , a former Yahoo executive, served as CEO and led the company through a period of rapid growth. [ 21 ] [ 18

Source · core

Product growth & diversification (2015-2020)

[ edit ] Following Goldberg’s death, in May 2015, Zander Lurie was named interim executive chairman of SurveyMonkey.

Source · core

Products and services

[ edit ] SurveyMonkey offers products for building and collecting information via forms as well as survey creation, distribution, data analysis, and reporting. [ 61 ] As of 2025, the company’s platform has been used by over 250,000 organizations worldw

Source · core

Research

[ edit ] SurveyMonkey regularly conducts research into HR-focused topics such as workplace culture and trends, [ 82 ] [ 83 ] workforce happiness, [ 84 ] [ 85 ] gender and generational divides, [ 86 ] [ 87 ] &#91

Source · core

SurveyMonkey Inc

SurveyMonkey Inc. (formerly Momentive Global Inc. from 2021 to 2023) is a software-as-a-service (SaaS) company that provides online survey and forms tools.

Source · core

On June 9, 2021, SurveyMonkey announced its rebrand

On June 9, 2021, SurveyMonkey announced its rebrand to Momentive with the intent to better represent their experience management and enterprise applications product suite. SurveyMonkey continued to operate as a subsidiary survey platform.

Source · core

In June 2023, the company rebranded itself back

In June 2023, the company rebranded itself back to SurveyMonkey after being acquired by an investor group led by Symphony Technology Group .

Source · core

In 2010, the company received $100 million in

In 2010, the company received $100 million in debt financing from Bank of America Merrill Lynch and SunTrust Robinson Humphrey.

Source · core

In early 2013, SurveyMonkey relocated its headquarters from

In early 2013, SurveyMonkey relocated its headquarters from Portland to Palo Alto, California , in the heart of Silicon Valley .

Source · core

By 2013, SurveyMonkey raised $800 million in debt

By 2013, SurveyMonkey raised $800 million in debt and equity valuing the company at $1.35 billion.

Source · core

In 2014, the company raised $250 million in

In 2014, the company raised $250 million in equity financing from Google Capital (now CapitalG), Tiger Global Management , Baillie Gifford, T.

Source · core

In 2017, the company moved again, establishing a

In 2017, the company moved again, establishing a new, larger headquarters in San Mateo at One Curiosity Way.

Source · core

Following Goldberg’s death, in May 2015, Zander Lurie

Following Goldberg’s death, in May 2015, Zander Lurie was named interim executive chairman of SurveyMonkey.

Source · core

Emory University Goizueta Business School dean Erika James

Emory University Goizueta Business School dean Erika James joined the SurveyMonkey board of directors in 2018, creating Gender Parity on the company's board.

Source · core

After the emergency phase of the COVID-19 pandemic

After the emergency phase of the COVID-19 pandemic , SurveyMonkey used its own survey product to determine its employees' preferences as to their working arrangements. 84% voted for a flexible work policy, 81% wanted to work from home up to three days per week

Source · core

AI features (4)

Create and send surveys and forms fast

Forget steep learning curves. Dive right in with our expert templates, AI-powered guidance, and convenient ways to reach any audience.

Source · ai

Build better surveys confidently

Not sure what to ask or how to build a great survey? SurveyMonkey's AI-powered survey generation features offer expert recommendations and even spot potential errors in your surveys or forms.

Source · ai

Services

[ edit ] SurveyMonkey provides the following services: AI-assisted question generation and analysis [ 68 ] [ 69 ] Survey templates and question bank [ 70 ] Multiple question types and advanced logic [ 70 ] Custom branding and su

Source · ai

In 2017, the company introduced "SurveyMonkey Genius," a

In 2017, the company introduced "SurveyMonkey Genius," a set of AI features that uses automated systems to estimate survey performance and makes actionable suggestions to increase survey effectiveness.

Source · ai

Integrations (1)

Connect with anyone, anywhere

Share your survey any way you want—with email, web links, SMS, or QR codes. Or expand your reach with SurveyMonkey Audience , our global panel of 335M+ people.

Source · integrations

Automation and workflows (1)

Connect SurveyMonkey with your favorite apps

With 200+ integrations, you can trigger surveys and forms automatically, empower your team to collaborate and share data, and get deeper insights by combining business and survey data. We also offer scalable APIs for developers to create custom integrations.

Source · automation integrations

Reporting and analytics (8)

Get insights on product packaging concepts to help

Get insights on product packaging concepts to help stand out in stores and online.

Source · reporting

Continuous listening, confident decisions

SurveyMonkey is your always-on platform to connect insights across every touchpoint so you have the full picture.

Source · reporting

Conduct sophisticated research, no expertise required

Our built-in methodologies and analytics make it easy to continuously track vital signs and trends over time.

Source · reporting

Act on unique insights

Use research-grade features such as advanced logic and randomization to capture precise, actionable insights.

Source · reporting

Streamline market research

Collect comprehensive market insights in as little as an hour with built-in methodologies for concept testing , MaxDiff analysis , price optimization , and more.

Source · reporting

What's new at SurveyMonkey

Learn about all our latest product updates and feature releases. Create surveys and forms to gain quick feedback and powerful insights.

Source · reporting

Easily manage and organize users

Get visibility and control over all your users in a single, intuitive dashboard .

Source · reporting dashboard

Our solutions make it easy to connect and

Our solutions make it easy to connect and transform feedback from surveys, forms, and market research into richer insights that drive greater business impact.

Source · reporting

Security and compliance (3)

Keep data safe and secure

Protect sensitive feedback with data encryption and single sign-on via SAML 2.0 SSO .

Source · security sso saml

Comply with privacy laws and regulations

Ensure you’re meeting data governance standards and complying with HIPAA and GDPR requirements.

Source · security

Need an enterprise-grade solution

SurveyMonkey Enterprise provides additional features like IT administration, SSO, user controls and permissions, HIPAA compliance and more. Ready to get started? Join the 50 million people using SurveyMonkey globally to get game-changing insights.

Source · security sso permissions

Administration (1)

Team plans start at 3 Full Access seats

Team plans start at 3 Full Access seats. One of these is the primary admin, who can manage billing and seats.

Source · admin

See SurveyMonkey pricing in detail

This page lists what SurveyMonkey does. For per-seat math, tier comparison, and the full hidden-fee list, see the SurveyMonkey pricing breakdown.

SurveyMonkey pricing → Get price alerts

Closest alternatives

Other online surveys tools buyers shortlist when they evaluate SurveyMonkey.

Typeform features Conversational forms and surveys
Qualtrics Not yet covered
SurveySparrow Not yet covered
Alchemer Not yet covered

Sources

Features evolve. Confirm directly with the vendor before purchase decisions. This list was last refreshed on 2026-05-27.

Frequently asked questions

What features does SurveyMonkey include?

This page tracks 51 verified SurveyMonkey features across 7 categories, sourced from SurveyMonkey's official site and Wikipedia.

Which tier do I need for SurveyMonkey?

SurveyMonkey's feature availability varies by plan. Compare the public SurveyMonkey tiers, calculator, and hidden fees on the SurveyMonkey pricing page.

How does SurveyMonkey compare on features to alternatives?

Buyers commonly compare SurveyMonkey against Typeform, Qualtrics, SurveySparrow. Each alternative's feature page is linked below where we cover it.