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True cost · Product analytics and behavioral analytics

Simple Analytics true cost: the 36-month total

The short answer

Simple Analytics costs $540 over 36 months on Simple at 1 account, billed annually, before 6 cost lines that sit outside the plan price.

6 cost lines outside the plan price Priced 17 May 2026 Monthly Simple Analytics pricing →

What Simple Analytics costs over 36 months

Every figure below is Simple Analytics's own published rate, annualised and multiplied out over 36 months at 1 account. Where Simple Analytics publishes no rate, the row says so instead of guessing.

Plan Charged List rate At 1 account 36 months
Free Free $0 $0/mo $0
Simple Flat, per month $15/mo $15/mo $540
Team Flat, per month $40/mo $40/mo $1,440
Enterprise Flat, per month Custom quote, not published n/a Custom quote, not published

1 tier is sales-led (Enterprise), so it carries no figure here.

Renewal sensitivity: three scenarios, not a forecast

Nobody knows what Simple Analytics charges in 2029. The table below is arithmetic on a rate you choose, not a prediction: it compounds the year-one total forward at 0%, 5% and 10% so you can see how much of the 36-month figure is exposed to a renewal you have not negotiated yet.

If the rateYear 1Year 2Year 3Three-year total
Held flat $180 $180 $180 $540
5% a year $180 $189 $198.45 $567.45
10% a year $180 $198 $217.80 $595.80

Scenario arithmetic on Simple Analytics's own published year-one figure. Uplift rates are illustrative inputs, not observed or predicted rates.

What sits outside the Simple Analytics list price

6 lines, sorted by when in the contract lifecycle they land. Lines marked as derived are arithmetic on Simple Analytics's own tier table rather than vendor prose.

Cost lineWhen it hitsAmountSource
Paid add-on or module Every cycle, once added EUR 20/mo Stated by the vendor
Paid add-on or module Every cycle, once added 10% Stated by the vendor
Paid add-on or module Every cycle, once added EUR 500 Stated by the vendor
Unpublished pricing Only on a quote Not stated Derived from published tiers
Trial and free-tier conversion When the trial ends Not stated Derived from published tiers
Feature gated to a higher tier When you need the feature $900 Derived from published tiers

Each line, what triggers it, and how to avoid it

Paid add-on or module

Stated on the pricing page: Extra Team seats EUR 20/mo each

What triggers it. Triggered by needing the capability, and then charged every cycle afterwards. Add-ons attach to the Simple subscription permanently, so this is a recurring line the $540 figure does not contain.

How to avoid it. Review attached add-ons at each anniversary. Modules bought for one project keep billing long after the project ends.

Paid add-on or module

Stated on the pricing page: Bitcoin payments add 10% surcharge

What triggers it. A separately-priced module. It stacks on top of the plan rate for as long as you keep it, and on a per-unit add-on it also scales with the 1 account basis.

How to avoid it. Build the shortlist at like-for-like scope. Price Simple Analytics with the add-ons you actually need against rivals with theirs, or the $540 comparison is measuring different products.

Paid add-on or module

Stated on the pricing page: Bank transfer invoices above EUR 500 add 10%

What triggers it. Fires on adoption, not on signature. Simple Analytics prices the platform at $15 a month for 1 account and the pieces separately, which is why quoted comparisons between tools so rarely describe the same scope.

How to avoid it. Bundle the add-ons into the initial negotiation. They are discounted far more readily at first signature than when added in year two as a mid-term upsell.

Unpublished pricing

Derived from the published tiers: 1 of 4 Simple Analytics tiers publish no price (Enterprise). No total on this page includes them.

What triggers it. Fires at quote time. Unpublished pricing means the comparison you can do from public data is necessarily incomplete for Simple Analytics.

How to avoid it. Treat the unpublished element as a risk line in the business case with an explicit assumed value. A named assumption can be challenged; a gap cannot.

Trial and free-tier conversion

Derived from the published tiers: Simple Analytics publishes a free tier. Every 36-month figure above starts from the month you leave it, not from signup.

What triggers it. Fires when free stops being free. Worth mapping precisely, because free-tier limits are where privacy-first web analytics tools do most of their upgrade engineering.

How to avoid it. Ask for the trial to be extended to cover a full billing cycle of real use. Vendors grant this far more often than buyers ask.

Feature gated to a higher tier

Derived from the published tiers: Moving from Simple to Team costs a further $900 over 36 months at 1 account, which is 2.7x the entry total.

What triggers it. Fires when a requirement lands that Simple does not cover. The jump is rarely proportional: you pay the higher tier across the whole 1 account basis to unlock one capability.

How to avoid it. Test the gated feature during evaluation rather than trusting the comparison table. Capability names travel further than capabilities do.

How that compares across product analytics and behavioral analytics

The median product analytics and behavioral analytics tool we track charges $21 a month at its cheapest paid tier. Re-expressed on the same basis as the figure above, 1 account for 36 months, that median works out at $756.

Simple Analytics lands $216 below that figure, 28.6%, measured across 11 tracked tools. A gap either way is a question, not a verdict: cheaper often means fewer included seats or a thinner support tier, and the fee lines below are where that difference usually reappears.

What changes at enterprise scale

Everything above prices the self-serve ladder. Enterprise sits off that ladder, which means the $540 figure is a floor for a large deployment rather than an estimate of one.

Enterprise adds separated data storage, contract support, uptime SLA, and video onboarding.

Frequently asked questions

How much does Simple Analytics cost over three years?

$540 on Simple at 1 account, billed annually, which is $15 a month held flat for 36 months. That figure covers the subscription only.

Does paying Simple Analytics annually save money?

Simple Analytics publishes the same effective rate either way on Simple, so there is no prepay discount to capture. Keep the monthly option unless the vendor offers something for the commitment.

What does Simple Analytics charge for outside the plan price?

6 lines: paid add-on or module, paid add-on or module, paid add-on or module, unpublished pricing and 2 more. Each one is broken down above with what triggers it and how to avoid it.

Could Simple Analytics cost more at renewal?

Possibly, and nothing on this page predicts it. If the rate held flat the three-year total would be $540; at a hypothetical 10% a year it would be $595.80. Cap the uplift in the contract and the question stops mattering.

Is Simple Analytics expensive for product analytics and behavioral analytics?

Over 36 months it lands $216 below the $756 category median, measured across 11 tracked tools on the same basis.

Price Simple Analytics on your own numbers

This page holds the term axis. The pricing breakdown holds the seat axis: every tier, the per-seat calculator, and the same fee list against the monthly figure.

Simple Analytics pricing breakdown → Simple Analytics alternatives

Sources and method

  • List rates and fee disclosures: Simple Analytics official pricing page, verified 17 May 2026.
  • 36-month totals: the published annual-equivalent rate multiplied by 36, at 1 account. No inflation, no discount, no fee estimates included.
  • Renewal rows: scenario arithmetic on rates stated in the table. They are inputs, not observations.
  • Category median: the cheapest paid monthly tier of every tool we track in the same category, re-expressed over 36 months.