How to migrate from Gorgias to Intercom: pricing diff, switching cost, and 30-day plan

Why migrate from Gorgias to Intercom?

The three reasons buyers move off Gorgias for Intercom: cost (Intercom's entry tier is $7.34 cheaper per 50 tickets/month), feature gap (Intercom's customer support workflow handles the use case Gorgias doesn't), or category-shift (the team's needs evolved beyond Gorgias's original scope).

The honest answer for most teams is some mix of all three. This guide assumes you've already made the decision and need the operational playbook to ship the migration on time.

Real cost difference: Gorgias vs Intercom

At the cheapest paid tier and annual billing, the per-seat math:

Annual savings at 25 seats: $2202. That's the headline number for the CFO sign-off conversation.

Add 8-15% for typical add-ons and one-time implementation cost before signing off on the migration budget.

Step 1: Export your data from Gorgias

Every customer support migration starts with a clean data export. Check Gorgias's admin settings for native export (usually CSV or JSON). If the tool doesn't expose a full export, use the API. Plan for 1-3 days depending on data volume.

Critical artifacts to export: user accounts and roles, configuration (workflows, integrations, custom fields), historical activity if required for audit, and any embedded files or attachments. Lose the configuration once and the migration restarts from scratch.

Step 2: Set up Intercom in parallel

Stand up the Intercom instance in parallel while Gorgias is still in production. Don't cut anyone over yet. Get the admin configuration, user roles, and base integrations matching the Gorgias setup. Plan 1-2 weeks for a typical team.

This is where most migrations stall: Intercom's data model may not map 1:1 to Gorgias's. Document the gaps early. Each gap becomes either a manual workaround or a feature request that delays cutover.

Step 3: Import data into Intercom

Run the imports in stages: users first, then configuration, then historical data last. Test each stage against a small sample before running the full set. Most Intercom import errors trace back to date formats, custom field types, or character encoding; catch them in the sample stage, not the bulk run.

Reserve at least one full business day for the bulk import. Schedule it for off-hours so the team isn't blocked if something fails partway.

Step 4: Rewire integrations

Gorgias's native integrations don't migrate. Every Zapier flow, webhook, API call, or third-party connector has to be rebuilt in Intercom. Make an integration inventory before starting; expect 2-4 days per non-trivial integration to rebuild and test.

The integrations most teams underestimate: SSO config, audit log forwarding, and revenue-attribution flows. Each blocks a different downstream system if it breaks during cutover.

Step 5: Cutover and parallel run

The safest pattern: run both Gorgias and Intercom in parallel for 1-2 weeks. New work goes into Intercom; Gorgias stays read-only as a fallback. After the parallel window, decommission Gorgias and cancel the contract.

Common cutover mistakes: skipping the parallel window to save the dual-license cost (rebound to Gorgias when something breaks takes longer than the savings), not announcing the cutover to the full team (data goes into both systems and gets lost), and forgetting to cancel Gorgias before the next renewal (auto-renews you into another year).

Watch the Gorgias contract end date

Gorgias contracts usually auto-renew on the anniversary date with 30-60 days written notice required for non-renewal. Check your contract for the exact notice window; submit the non-renewal letter the moment cutover is scheduled, not after.

If you're mid-term, you may owe the remainder of the contract whether you use Gorgias or not. Some vendors will negotiate a partial credit toward future use; most won't. Either way, the saving is in stopping the next renewal, not in clawing back the current one.

Bottom line on the Gorgias → Intercom migration

Total realistic timeline for a 25-person team: 6-8 weeks elapsed (about 3 weeks of actual engineering work + 2 weeks parallel run + admin overhead). Total realistic cost: dual licensing during overlap + 2-3 days of admin time + 1-2 days per integration rewrite.

Before scheduling cutover: verify the per-seat math above with your actual team size, check Gorgias's contract notice window, and inventory every integration that touches Gorgias. The migration ships on time when those three things are done first.