Shopify vs PostHog pricing: which is cheaper for your team?
Shopify's cheapest paid tier (Basic) lists at $29/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.
Calculate the cost for your team
Shopify pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Basic | $39 | $29 | month | Entry ecommerce plan. |
| Grow | $105 | $79 | month | More staff and reporting features. |
| Advanced | $399 | $299 | month | Advanced reports and lower card rates. |
| Plus | $2300 | $2300 | month | Enterprise commerce starting benchmark. |
PostHog pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Free | $0 | $0 | month | 1M events, 5K recordings, 1M flag requests, 1-year retention |
| PAYG Product Analytics (10M events) | $450 | $450 | month | $0.00005/event x 9M events past free tier |
| PAYG Session Replay (20K) | $75 | $75 | month | $0.005/recording x 15K past free tier |
| Enterprise | Custom | Custom | month | Custom contract, SSO, dedicated support |
Feature by feature
The non-pricing differences that drive the real decision.
| Capability | Shopify | PostHog |
|---|---|---|
| Billing model | month | month |
| Pricing model | Store plan pricing plus payment and app costs | Free tier plus usage-based per product |
| Cheapest paid tier | Basic at $29/month | PAYG Session Replay (20K) at $75/month |
| Mid-tier benchmark | Advanced at $299/month | PAYG Session Replay (20K) at $75/month |
| Total paid tiers published | 4 | 2 |
| Last verified | 2026-05-16 | 2026-05-17 |
Best for…
Hand-picked use cases mapped to the winner.
| Use case | Winner |
|---|---|
| Lowest entry price (10-person team) | Shopify Basic |
| Most pricing tiers (room to grow) | Shopify (4 tiers) |
| Predictable per-seat billing | Neither (both flat/usage) |
| Most recently verified pricing | PostHog |
Choose Shopify when
- Shopify's base plan is only part of the cost.
- Entry tier (Basic) at $29/month is your budget ceiling.
- Plus comparisons should include checkout customization, B2B, automation, and payment-rate assumptions.
Choose PostHog when
- Open-source product analytics with generous monthly free quotas, then transparent per-event pricing.
- Entry tier (PAYG Session Replay (20K)) at $75/month is your budget ceiling.
- Enterprise adds SSO, audit logs, dedicated support and custom commits but is not publicly priced.
Switching considerations
Watch the hidden fees on both sides. Shopify: Payment processing, third-party transaction fees, paid apps, themes, and agency work can exceed the base plan. PostHog: Product Analytics: $0.00005/event after free tier Always confirm with the vendor before purchase.
Frequently asked questions
Which is cheaper for a 10-person team, Shopify or PostHog?
At entry tier and 10 seats on annual billing: Shopify Basic comes to $29/mo; PostHog PAYG Session Replay (20K) comes to $75/mo. Shopify is the cheaper entry-tier choice at this team size.
Does Shopify have more pricing tiers than PostHog?
Shopify publishes more paid tiers (4 vs 2). More tiers usually means more granular ways to grow without re-platforming.
Which pricing was verified more recently?
Shopify's pricing was last verified 2026-05-16; PostHog's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.