AWeber vs Ghost pricing: which is cheaper for your team?
AWeber's cheapest paid tier (Lite) lists at $12.49/month, which beats the other on entry pricing. Mid-tier and enterprise math can flip the answer — use the per-tier table below to see the real cost for your team size at each tier.
Calculate the cost for your team
AWeber pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Lite | $15 | $12.49 | month | 500 to 150,000 subscribers, sends up to 10x list size per month, 1% ecommerce transaction fee. |
| Plus | $30 | $19.99 | month | 500 to 150,000 subscribers, 12x send multiplier, 0.6% ecommerce transaction fee. |
| Done For You | $20 | $20 | month | Annual-only; includes professional setup; $79 promo setup fee (regularly $599). |
Ghost pricing tiers
| Tier | Monthly | Annual (eq) | Unit | Notes |
|---|---|---|---|---|
| Starter | $18 | $18 | month | 1,000 members, 1 staff user, 5mb file uploads, billed yearly only. |
| Publisher | $29 | $29 | month | 1,000 members, 3 staff users, 100mb file uploads, paid subscriptions enabled. |
| Business | $199 | $199 | month | 10,000 members, 15 staff users, 250mb file uploads, 10 newsletters and tiers. |
Feature by feature
The non-pricing differences that drive the real decision.
| Capability | AWeber | Ghost |
|---|---|---|
| Billing model | month | month |
| Pricing model | Subscriber-tiered email marketing | Member-tiered hosted publishing |
| Cheapest paid tier | Lite at $12.49/month | Starter at $18/month |
| Mid-tier benchmark | Plus at $19.99/month | Publisher at $29/month |
| Total paid tiers published | 3 | 3 |
| Last verified | 2026-05-17 | 2026-05-17 |
Best for…
Hand-picked use cases mapped to the winner.
| Use case | Winner |
|---|---|
| Lowest entry price (10-person team) | AWeber Lite |
| Most pricing tiers (room to grow) | AWeber (3 tiers) |
| Predictable per-seat billing | Neither (both flat/usage) |
| Most recently verified pricing | AWeber |
Choose AWeber when
- AWeber pricing starts at $15 per month for the Lite plan and scales by subscriber count up to 150,000, with a free tier for very small lists.
- Entry tier (Lite) at $12.49/month is your budget ceiling.
- Accounts above 100,000 subscribers require custom pricing; annual billing offers meaningful discounts versus monthly.
Choose Ghost when
- Ghost(Pro) offers hosted publishing starting at $18 per month billed yearly for 1,000 members, scaling to Business at $199 per month for 10,000 members.
- Entry tier (Starter) at $18/month is your budget ceiling.
- Custom plan unlocks unlimited members, staff users, newsletters, and 1gb file uploads under a sales-quoted rate.
Switching considerations
Watch the hidden fees on both sides. AWeber: Ecommerce transaction fees of 1.0% on Lite and 0.6% on Plus Ghost: Custom SSL certificate add-on costs $50 per month on Business and up Always confirm with the vendor before purchase.
Frequently asked questions
Which is cheaper for a 10-person team, AWeber or Ghost?
At entry tier and 10 seats on annual billing: AWeber Lite comes to $12/mo; Ghost Starter comes to $18/mo. AWeber is the cheaper entry-tier choice at this team size.
Does AWeber have more pricing tiers than Ghost?
Both publish 3 paid tiers. The mid-tier benchmark is Plus for AWeber and Publisher for Ghost.
Which pricing was verified more recently?
AWeber's pricing was last verified 2026-05-17; Ghost's on 2026-05-17. Both pages link to the vendor's official pricing source so you can re-check before committing.